31. Embed your Facebook video posts onto your website or weblog. This is a splendid way to promote your Facebook page in your website traffic.
32. Put your Facebook web page hyperlink on all your advertising materials: your commercial enterprise playing cards, pamphlets, signage or even for your print ads.
33. Ask your employees to love your page. The extra likes your web page accumulates, the greater effective your social proof.
34. Offer flash freebies on your page. Word gets around…in case you frequently provide ‘flash freebies’ (e.G., “The first five human beings to message me will acquire a $20 present card”) you can wager your page likes will growth!
35. Submit your web page to a fan web page listing like Fan Page List. It’s unlikely to result in a ton of likes, however with such minimal attempt worried, why not attempt?
36. Upload photos from live occasions, and ask your enthusiasts to tag themselves. This receives your photographs in front of your fans’ buddies, extending your visibility and reach.
37. Connect with group admins. Getting at the radar of the admins and moderators of popular Facebook organizations may be priceless. If they see you as an authoritative supply of data of their industry, they will share your page with their individuals.
38. Make positive you’ve claimed a brilliant arrogance URL. A catchy URL may be more engaging and lots less difficult to consider.
39. Make positive you have got like buttons and percentage buttons next to all of your blog posts. When human beings have interaction along with your content with the aid of clicking these buttons, this movement appears of their pals’ feeds, growing your web page’s visibility.
40. Participate in Follow Friday. Although it’s extra not unusual on Twitter, a few pages regularly host a Follow Friday. Participating may be a remarkable manner to construct your target market as well as other people’s.
41. Ask your enthusiasts to proportion images for your web page. These will seem in their pals’ feeds, growing your visibility.
42. Make positive your page’s branding and layout are expert and constant. When humans come to your web page, it handiest takes them a break up 2d to determine whether to like it or no longer; make certain your page correctly conveys your logo’s voice and photograph.
43. Use a WordPress plugin like WP-TopBar to expose a “Like us on Facebook” message at the pinnacle of each page of your web site.
Forty four. Include a “Connect with us on Facebook” hyperlink to your website’s touch or assist page to power traffic on your Facebook web page.
Forty five. Include a hyperlink in your Facebook web page in the writer bio of your guest posts.
46. Make sure your cowl picture includes a call to movement to love your page.
47. Include your fan web page URL on every photo you share on Facebook. As your picture receives shared, so does your web page URL!
Forty eight. Periodically consist of an invite to “connect to us on Facebook” in the P.S. Of your electronic mail newsletters. Your P.S. May be an exceptionally effective location to put a name to action.
49. Enable Facebook commenting to your web page. If you have a WordPress website, you may do this the use of a plugin like Facebook Comments. If now not, you’ll must allow Facebook commenting the hard manner.
50. Make engagement a concern. Answer questions and respond to remarks right away. Your Facebook posts are a place to begin for splendid discussions – not a final destination.
While likes are honestly an important metric, remember the fact that engagement is the actual yardstick for Facebook page fulfillment. David Baser, Facebook Insights Product Manager, reminds entrepreneurs that accelerated engagement have to be their top priority: “User engagement is the high-quality proxy metric for the ultimate achievement of [your] logo web page on Facebook. It’s amazing for know-how how much distribution you have become within the information feed, how many human beings you are attaining together with your messages…From a fundamental perspective, it is the maximum crucial thing for marketers to do away with.”